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bebe stores, inc. engages in the design, development, and production of women?s apparel and accessories. Its products include a range of separates, tops, dresses, active wear, and accessories in career, evening, casual, and active lifestyle categories. The company markets its products under the bebe, BEBE SPORT, bbsp, and 2b bebe brand names primarily through retail stores. As of July 4, 2009, it operated 308 retail stores, and an online store at www.bebe.com in the United States, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, and Canada, as well as 33 international licensee operated stores. The company was founded in 1976 and is headquartered in Brisbane, California.